Posts tagged University of Oregon
Whenever I participate in an event for students aspiring to work in public relations, I try to publish a helpful blog post for them to check out. Today, Waggener Edstrom Worldwide‘s Bellevue (Seattle area) office is hosting an agency tour of students from Allen Hall Public Relations, my alma mater’s student-run public relations agency, and I’m lucky enough to speak on a panel of University of Oregon graduates to answer their questions.
After much deliberation on what kind of blog post to write, I’ve decided to raid my blogging history and Twitter favorites to compile a round-up post of tweets and posts that I think are especially helpful for students.
Some of these blog posts and tweets are quite old. I promise I’ve read through them and only included ones that, in my opinion, are still 100 percent true today.
Tweets by others:
“If you don’t figure out what you want to become, someone else will define it for you.” goo.gl/n0ZPI
— Justin Tsang (@justinjtsang) November 8, 2011
— arikhanson (@arikhanson) June 12, 2012
— Lori McNee(@lorimcneeartist) June 14, 2012
— Pat Rhoads (@patmrhoads) January 29, 2013
— Derek Belt (@derekbelt) January 26, 2013
Blog posts by me:
- 2008 Student vs. 2011 Professional: The PR Industry and 2008 Student vs. 2011 Professional: PR Agency Job Duties - Note: I’m happy to report that entry-level public relations hiring is better than when I wrote those posts. Some agencies now have a shortage of good intern candidates. Everything else about those posts are still true today.
- Student Interviews Me About PR and China
- How to Survive the Undergraduate to Post-Graduate Transition
- Tips for Students on Finding Post-Grad Jobs Abroad – Part 1: Before You Leave
- Tips for Students on Finding Post-Grad Jobs Abroad – Part 2: Visa Advice
- Tips for Students on Finding Post-Grad Jobs Abroad – Part 3: Once You’re There
- NGO Public Relations in Uganda – Interview with Jessica Lomelin
- UO PR Grads Who Now…Teach English in Korea
Students and aspiring public relations professionals, let me know if you have any questions about working at Waggener Edstrom Wordwide in the comments or by emailing me at beth dot evans 4 at gmail dot com.
Prominent in student life at my alma mater are student groups who perform pop song covers a Capella. The men’s group, On the Rocks, is active in social media as a promotional tool; they have a Twitter account and broadcast their performances live online. About a month ago, they uploaded a performance of Lady GaGa’s “Bad Romance” with annotations onto YouTube as a fundraiser for their trip to Los Angeles to audition for the NBC television show “Sing Off.” The video currently has more than 3 million views.
Last night, as I was watching the original music video for “Bad Romance” on the Chinese site Youku, I noticed On The Rocks’ performance video, uploaded by YoutubeSpace, as a suggested related video. The video has more than 300,000 views and about 300 comments (in Chinese). I shared it on my own RenRen and Q Zone profiles (with a note that this was my alma mater, of course), then found out one of my good Chinese friends had already shared it on his RenRen as well before learning that the video had any relation to me whatsoever. On RenRen, the video has more than 41,000 share views and 233,000 views.
Watch the video on Youku, YouTube, or both below:
And if you want to compare the choreography and arrangement, here’s Lady GaGa’s version. (Nudity warning for those who haven’t seen it already.)
Seek out students and professors at your university who are from where you want to work and get to know them. Many universities have a student group for international students, and sometimes they have groups for international students from specific regions or countries. Some universities and cities have a group that arranges language partnerships. At the University of Oregon, this is the Friendship Foundation for International Students. People will usually be flattered you want to work in their home country and want to help you as much as possible.
Your university might also have student groups specifically for Americans who want to work abroad and international students who want to work in the U.S. At the University of Oregon, I recommend the International Business and Economic Club.
Make sure that as many people in the above groups plus mentors and professors who like you, especially in your major and language classes, know that you want to work abroad and what kind of jobs you want. Last year, I let my major’s department head, Pat Curtin, know I got an internship in Beijing. The internship ended up falling through, and I didn’t tell many people I got another job in Beijing. The day I graduated, I got an e-mail from a student who knew Pat letting me know a really good job lead in Beijing. This would have never happened had Pat not known I wanted to work there.
I’ve been familiar with the pros and cons of certificates offered through universities for a while, as I’ve taken courses in the University of Oregon‘s Meeting & Event Management Workshop and Certificate Program. However, I didn’t know that many universities that offer master degrees in arts administration also offer professional certificates in arts administration.
I’ve heard repeatedly from business gods that Mandarin Chinese is the language to know. Moving to Beijing immediately after graduation and witnessing the tremendous economic growth around me has driven the point home. For those of you who aren’t convinced, check this out: Mandarin has more native speakers in the world than English, Spanish, and Japanese combined.
By the way, Japanese and Spanish were the two other languages, along with Mandarin, that Richard Edelman recommended in the PRSSA National Conference 2006 keynote that audience members become proficient in. There’s also about 20 times as many students studying them than Mandarin at the University of Oregon. I know this because one of the biggest marketing mistakes of my life, which I made while I was U of O’s International Week and Night’s Publicity Committee Head, was to e-mail every language professor at the university targeted messages. U of O is a microcosmic example for the rest of the universities in the United States.
In addition to the sheer population numbers, native Mandarin speakers are part of the BRIC acronym that represents the world’s fastest developing economies: Brazil, Russia, India, and China.
Long story short:
Already huge and exponentially growing demand for Mandarin-speaking workers
Nobody studying it
Why I’m staying here until I’m fluent enough to run a business meeting